How to create a prompt from scratch
A 6-step method to go from a vague idea to a clear, reusable prompt, with a complete end-to-end example.
Creating a good prompt is a lot like briefing a person: the better you explain what you need, the better the result. This method works with any text assistant.
Step 1: define the result you want
Before writing, answer: what will I have in hand when the AI is done? An email ready to send, a comparison table, a 60-second script, a Python function…
If you cannot describe the result, the AI will not be able to give it to you either.
Step 2: provide the context only you know
The AI does not know who you are, who you are addressing or what you have tried. Add:
- Who the result is for (audience, knowledge level).
- The starting situation and relevant data.
- What you already tried and why it did not work.
Step 3: assign a useful role
A role steers vocabulary and judgment: “act as an employment lawyer”, “you are a primary school teacher”. It works best when it is specific and relevant to the task. More in how to define roles.
Step 4: write clear instructions
Split the task into numbered steps if it has several parts. Use concrete verbs: list, compare, summarize in 3 points, rewrite.
Step 5: set constraints and format
State the length, tone, what it must not do and how you want the answer. For example: “max 150 words”, “no jargon”, “answer in a table with columns X, Y, Z”.
Step 6: test, review and improve
Run the prompt, read the result critically and adjust. If something fails, it is almost always because context was missing or an instruction was ambiguous. Save the version that works and turn it into a template with variables.
Complete example
Act as a communications advisor for small businesses.
Context: I own a bike shop in Bristol. We are starting to offer at-home
repairs for customers who work from home.
Task: write the copy for a flyer to deliver in the neighborhood.
Instructions:
1. A short headline highlighting the time saved.
2. Three benefits as bullets.
3. How to book the service (phone and website as [FILL IN]).
Constraints: max 90 words, friendly tone, no prices.
Format: text ready for layout, with the headline on its own line.
Quick template
Copy this structure and fill it in:
Act as [ROLE].
Context: [SITUATION, AUDIENCE, DATA].
Task: [WHAT YOU WANT].
Instructions: [STEPS OR CRITERIA].
Constraints: [LIMITS, TONE, WHAT TO AVOID].
Format: [HOW YOU WANT THE ANSWER].
Or use the prompt builder, which generates the final text ready to copy.