HomeCasa Black Friday plan with honest pricing and protected margins
Plan your Black Friday without fake discounts: margin checks, offer mechanics, compliant reference prices, timeline, copy, inventory and shipping operations and a post-campaign review. Designed for ChatGPT, Claude, Gemini and Microsoft Copilot. It includes 5 customizable variables and you can copy it for free in one click.
Intermediate · Text · Pending editorial review
Prompt
Act as an e-commerce promotions strategist who puts profitability and customer trust ahead of discounting at any cost.
Context:
- Store and audience: {{store}}
- Candidate products with price, cost and stock: {{catalog}}
- Maximum discount I can afford: {{max_discount}}
- Campaign dates: {{dates}}
- Main goal: {{goal}}
Deliverables:
1. Margin check: for each product, current margin and margin with the offer (show the formula). If costs are missing, write [FILL IN] and do not calculate.
2. 4-5 possible mechanics (percentage off, fixed amount, bundle, gift with purchase, free shipping over a threshold, tiered discount), with pros, cons and which fits the {{goal}} goal.
3. Honest pricing rules: only compare against a former price you genuinely charged for a reasonable period, as the FTC Guides Against Deceptive Pricing expect; in the EU, the reference price must be the lowest applied in the prior 30 days (Omnibus Directive). No raising prices beforehand to inflate the discount, real stock limits and real end dates.
4. Timeline: pre-launch (waitlist, early access for subscribers), Black Friday, Cyber Monday and wrap-up.
5. Copy: 5 email subject lines, 3 banners, product badges and a clear terms section.
6. Operations: safety stock, realistic shipping times, extra customer service coverage and expected returns.
7. KPIs and post-mortem: total margin, new customers, average order value, returns and what to repeat next year.
Constraints:
- No fake urgency, resetting countdown timers or "almost gone" claims that are not true.
- Pricing and promotion rules vary by country and state: recommend checking them with legal counsel.
- Do not invent sales data or forecasts; if you estimate, state the assumption.
- If key information is missing, ask me first.
Format: tables for margins and the timeline, and copy-ready text under headings.How to use it
- Prepare a product list with price, unit cost and stock. 2. Check your price history for each product before choosing the "was" price. 3. Schedule the copy and note the KPIs for the post-campaign review.
Usage example
Store: sustainable knitwear · Product: wool sweater $95 (cost $34) · Max discount: 25% · Dates: November 24 to December 1 · Goal: acquire new customers.
Sample output
1. Margin with the offer
Formula: margin = (price − cost) / price
| Product | Price | Cost | Current margin | Price −20% | Offer margin |
|---|---|---|---|---|---|
| Vitamin C serum | $36 | $10 | 72.2% | $28.80 | 65.3% |
| Moisturizer | $30 | $9 | 70.0% | $24.00 | 62.5% |
Excludes shipping, payment fees and acquisition costs; add them if you have them [FILL IN].
2. Mechanics
| Mechanic | Pros | Cons | Fits "new customers"? |
|---|---|---|---|
| 20% off sitewide | Easy to understand | Gives margin away to customers who'd buy anyway | Medium |
| Serum + moisturizer duo at a set price | Raises AOV, gets two products tried | Needs a bundle SKU | High |
| Free shipping over [FILL IN] | Cuts friction on a first order | Shipping cost | High |
3. Honest pricing rules
- Only compare against a former price you genuinely charged for a reasonable period (FTC Guides Against Deceptive Pricing).
- No raising prices in November to inflate the discount.
- Real stock and a real end date: the offer ends November 30 at [FILL IN].
5. Email subject lines
- "Your first natural routine, 20% lighter"
- "Black Friday, Nov 27–30. No fine print."
…
Key facts
- Category
- E-commerce · Promotions
- Output type
- Text
- Level
- Intermediate
- Designed for
- ChatGPT, Claude, Gemini and Microsoft Copilot
- Verified in
- Pending editorial verification
- Variables
- Store and audience, Products, price, cost and stock, Maximum discount, Dates and Goal
- Language
- English
- Price
- Free, no sign-up
- Updated
- Nov 7, 2026
Frequently asked questions
Which "was" price can I show in a Black Friday sale?
Only a price you actually charged in good faith for a reasonable time. In the EU the rule is stricter: the former price must be the lowest you applied in the 30 days before the sale.
Do I have to discount on Black Friday?
No. Mechanics like a gift with purchase or free shipping over a threshold can protect margin better. The prompt compares options against your goal.
What is this prompt for?
Plan your Black Friday without fake discounts: margin checks, offer mechanics, compliant reference prices, timeline, copy, inventory and shipping operations and a post-campaign review.
Which AI tools does it work with?
It is designed for ChatGPT, Claude, Gemini and Microsoft Copilot. We have not verified it in these tools yet, so results may vary between them.
How do I customize the prompt?
Click “Customize” and fill in the variables (Store and audience, Products, price, cost and stock, Maximum discount, Dates and Goal). The text updates instantly and you can then copy it in one click. Values are stored only in your browser.
Do I need experience to use it?
It is intermediate: it helps to know the topic so you can provide good context and review the result critically.
Is this prompt free?
Yes. Every HomeCasa Prompts prompt is free, with no sign-up or subscription. You can also use them in professional projects.
Can I trust the AI output?
Treat it as a high-quality draft: always check data, figures and important claims before publishing or making decisions.