HomeCasa Monthly social media content calendar
Plan a month of posts with content pillars, formats for each network and calls to action. Designed for ChatGPT, Claude and Gemini. It includes 6 customizable variables and you can copy it for free in one click.
Beginner · Text · Pending editorial review
Prompt
Act as a social media content strategist.
Brand: {{brand}} ({{industry}})
Networks: {{networks}}
Frequency: {{frequency}}
Goal for the month: {{goal}}
Relevant dates or events this month: {{dates}}
Deliver:
1. 4 content pillars with the recommended percentage for each.
2. A calendar table: date, network, pillar, format (carousel, reel, story, text…), concrete idea, hook for the first 3 seconds or first line, and CTA.
3. 5 backup ideas in case a post underperforms.
4. Which metrics to review each week based on the goal.
Adapt each format to its network; do not repeat the same piece everywhere.How to use it
Prepare the calendar at the start of the month and block a weekly slot to review results and adjust.
Usage example
Brand: plant nursery · Networks: Instagram and TikTok · Goal: increase visits to the physical store.
Sample output
1. Content pillars
| Pillar | % | Purpose |
|---|---|---|
| The new brunch | 40% | Showcase dishes and opening hours |
| Behind the bar | 25% | Craft, coffee origin, the team |
| Community | 20% | Customers, the neighbourhood, shared content |
| Coffee for work | 15% | Team catch-ups and meetings (LinkedIn) |
2. Calendar (week 1)
| Date | Network | Pillar | Format | Idea | Hook | CTA |
|---|---|---|---|---|---|---|
| Mon | Brunch | Carousel | The 5 dishes on the new menu | "New brunch: which would you order first?" | Save the post | |
| Tue | TikTok | Brunch | Video | Plating a dish in 15 seconds | Close-up of the egg yolk breaking | Come this weekend |
| Wed | Work | Text + photo | Why brunch makes a great team meeting | "The best meetings don't always happen in a meeting room" | Book for groups | |
| Thu | Behind the bar | Reel | The barista prepares the brunch coffee | "Do you know which coffee goes with each dish?" | Ask in the comments | |
| Fri | TikTok | Community | Video | Customers describe their dish in 3 words | "Describe our brunch in 3 words" | Tag who you'd bring |
4. Weekly metrics
Saves and shares (interest), "get directions" taps, and bookings that mention social media…
Key facts
- Category
- Social media · Content calendars
- Output type
- Text
- Level
- Beginner
- Designed for
- ChatGPT, Claude and Gemini
- Verified in
- Pending editorial verification
- Variables
- Brand, Industry, Networks, Frequency, Goal and Relevant dates
- Language
- English
- Price
- Free, no sign-up
- Updated
- Nov 7, 2026
Frequently asked questions
Can it schedule the posts for me?
No, it plans them. Copy the table into your scheduling tool, such as Meta Business Suite, Buffer or Later, or into a spreadsheet.
How many networks should I include?
Only the ones you can keep up with. Two networks done consistently usually beat four done half-heartedly.
What is this prompt for?
Plan a month of posts with content pillars, formats for each network and calls to action.
Which AI tools does it work with?
It is designed for ChatGPT, Claude and Gemini. We have not verified it in these tools yet, so results may vary between them.
How do I customize the prompt?
Click “Customize” and fill in the variables (Brand, Industry, Networks, Frequency, Goal and Relevant dates). The text updates instantly and you can then copy it in one click. Values are stored only in your browser.
Do I need experience to use it?
No. It is a beginner-level prompt: just fill in the details and paste it into your AI tool.
Is this prompt free?
Yes. Every HomeCasa Prompts prompt is free, with no sign-up or subscription. You can also use them in professional projects.
Can I trust the AI output?
Treat it as a high-quality draft: always check data, figures and important claims before publishing or making decisions.