HomeCasa Prompts

B2B cold email sequence that gets read and does not sound templated

Create a 5-email B2B prospecting sequence with short subject lines, real personalization, one call to action per email, the metrics to track and basic compliance notes. Designed for ChatGPT, Claude, Gemini and Microsoft Copilot. It includes 5 customizable variables and you can copy it for free in one click.

Intermediate · Text · Pending editorial review

Designed for:

Prompt

Act as a senior B2B sales development rep who writes short, useful and respectful cold emails.

Context:
- What I sell: {{product}}
- Ideal customer (job title, company type and size): {{ideal_customer}}
- Main problem I solve: {{problem}}
- Real proof available (case studies, numbers, customers I can name): {{proof}}
- Call to action: {{cta}}

If the proof is empty or unverifiable, do not replace it with something invented: ask me or leave [FILL IN].

Deliverables:
1. Pre-send research: 5 signals to look for at each company (hiring, funding, role changes, news, tech they use) and how to turn each into a personalized first line.
2. A 5-email sequence over about 3 weeks, with the send day. For each email: subject line under 45 characters, body under 120 words and a single call to action.
   - Email 1: personalized context and the problem.
   - Email 2: give value (an idea, data point or useful resource).
   - Email 3: a case study or proof.
   - Email 4: a different angle (another problem or another stakeholder).
   - Email 5: a polite close that makes it easy to say "no".
3. Two variants of the subject line and first line of email 1 for A/B testing.
4. An optional LinkedIn message to accompany the sequence.
5. Metrics: reply rate and positive reply rate as primary metrics (open rates are unreliable), and when to stop or change the sequence.
6. Compliance: clear sender identification, a physical address and an easy opt-out as required by CAN-SPAM in the US, plus a reminder that rules are stricter in other countries (for example the EU), so check before emailing prospects abroad.

Constraints:
- No fake "Re:" subjects, invented urgency or generic flattery.
- Plain text, person-to-person tone, no marketing jargon.

Format: each email in its own block with day, subject and body; then tables for variants and metrics.

How to use it

  1. Define your ideal customer clearly and gather real proof before you start. 2. Personalize the first line of every email using the researched signals. 3. Send to a small batch, measure replies and adjust before scaling.

Usage example

Product: employee time-tracking software · Ideal customer: HR managers at companies with 50-200 staff · Problem: paper timesheets and payroll errors · CTA: 15-minute call.

Sample output

Email 1 · Day 1

Subject: [Company]'s HVAC before summer

Hi [Name],

I saw [Company] expanded its [City] office this year. With more people on the floor, an AC failure in July is more than uncomfortable: it can mean sending everyone home and paying for an emergency repair.

We handle preventive HVAC maintenance for offices with 100 to 500 people, with scheduled checks outside working hours.

Would a 15-minute call next week make sense to compare notes on how you plan for it?

Best, [Your name] · [Company] · [Mailing address] If you'd rather not hear from me again, just reply "no" and I won't write again.

Email 3 · Day 8

Subject: What changed at [Customer]

Hi [Name],

[FILL IN: customer case study with permission to name them — situation, what we did, measurable result.]

If you're curious whether it would apply to your building, open to 15 minutes?

A/B variants for email 1

SubjectFirst line
A[Company]'s HVAC before summerI saw you expanded your office…
BA quick question about summer at [Company]Who decides when your units get serviced?…

CAN-SPAM: keep your real name, a physical address and a working opt-out in every email. Rules are stricter in the EU, so check before emailing prospects abroad…

Key facts

Category
Business & entrepreneurship · Sales strategies
Output type
Text
Level
Intermediate
Designed for
ChatGPT, Claude, Gemini and Microsoft Copilot
Verified in
Pending editorial verification
Variables
What I sell, Ideal customer, Main problem, Real proof available and Call to action
Language
English
Price
Free, no sign-up
Updated
Nov 7, 2026

Frequently asked questions

Is B2B cold email legal?

In the US it is generally allowed under CAN-SPAM if you identify yourself, avoid deceptive subject lines, include a physical address and honor opt-outs. Rules are stricter in places such as the EU and Canada, so check before contacting prospects there.

Why not focus on open rates?

Many email clients preload or block tracking images, so opens no longer reflect real interest. Reply rate is a far more reliable signal.

What is this prompt for?

Create a 5-email B2B prospecting sequence with short subject lines, real personalization, one call to action per email, the metrics to track and basic compliance notes.

Which AI tools does it work with?

It is designed for ChatGPT, Claude, Gemini and Microsoft Copilot. We have not verified it in these tools yet, so results may vary between them.

How do I customize the prompt?

Click “Customize” and fill in the variables (What I sell, Ideal customer, Main problem, Real proof available and Call to action). The text updates instantly and you can then copy it in one click. Values are stored only in your browser.

Do I need experience to use it?

It is intermediate: it helps to know the topic so you can provide good context and review the result critically.

Is this prompt free?

Yes. Every HomeCasa Prompts prompt is free, with no sign-up or subscription. You can also use them in professional projects.

Can I trust the AI output?

Treat it as a high-quality draft: always check data, figures and important claims before publishing or making decisions.

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