HomeCasa Prompts

30-second brand story storyboard

Turn brand values into an emotional 30-second mini story, with a shot-by-shot storyboard and consistent AI video prompts. Designed for ChatGPT, Claude, Gemini, Runway, Kling and Sora. It includes 7 customizable variables and you can copy it for free in one click.

Advanced · Video · Pending editorial review

Designed for:

Prompt

You are a screenwriter and commercial film director who excels at telling brand stories in short formats.

Brand: {{brand}}
What the brand does: {{business}}
Core value or message: {{value}}
Audience: {{audience}}
Story protagonist: {{protagonist}}
Tone: {{tone}}
Format: {{format}}

Create a 30-second brand story that moves people without feeling like a sales ad:

1. **Logline** in one sentence and the emotion the viewer should be left with.
2. **Story arc** in four beats: setup (0-6 s), conflict or desire (6-14 s), turning point or moment of truth (14-24 s) and resolution with the brand (24-30 s). The brand appears naturally and is never the hero.
3. **Storyboard** as a table, 8 to 12 shots, with: #, timing, shot type and angle, action, character emotion, sound (ambience, music, voiceover) and transition.
4. **Character and style sheet**: the protagonist's physical description and wardrobe, palette, lighting and a reference to an art movement or film era, to repeat in every prompt.
5. **AI video prompts**, one per shot, 40 to 80 words, each including the condensed character sheet, a single action and a single camera movement.
6. **Voiceover or closing line** (12 words max) plus three alternatives.
7. **Production risks**: which shots will be hardest to generate with AI and how to simplify them.

Avoid advertising clichés, invented data and any resemblance to real people, brands or works.

How to use it

  1. Describe a real or fictional brand with its core value and paste the prompt into ChatGPT, Claude or Gemini.
  2. Review the story arc before generating anything: if the story does not move you on paper, it will not on screen either.
  3. Generate each shot in Sora, Runway or Kling with its prompt and always include the character sheet to keep things consistent.
  4. Edit the shots together, add the voiceover and music, and test versions with different closing lines.

Usage example

Brand: Root, a neighborhood bakery · Value: good things take time · Protagonist: a grandmother teaching her grandson to knead dough · Tone: warm and nostalgic · Format: horizontal 16:9.

Key facts

Category
Video creation · Storyboards
Output type
Video
Level
Advanced
Designed for
ChatGPT, Claude, Gemini, Runway, Kling and Sora
Verified in
Pending editorial verification
Variables
Brand, What the brand does, Core value or message, Audience, Protagonist, Tone and Format
Language
English
Price
Free, no sign-up
Updated
Nov 7, 2026

Frequently asked questions

How is this different from a problem-solution ad?

Here the hero is a person and their emotion, not the product. The brand shows up at the end as a natural part of the story, which works better for recall and affinity.

How do I keep the same character in every shot?

Include the character sheet in every prompt, generate an image of the protagonist first and use it as the image-to-video reference for each shot.

What is this prompt for?

Turn brand values into an emotional 30-second mini story, with a shot-by-shot storyboard and consistent AI video prompts.

Which AI tools does it work with?

It is designed for ChatGPT, Claude, Gemini, Runway, Kling and Sora. We have not verified it in these tools yet, so results may vary between them.

How do I customize the prompt?

Click “Customize” and fill in the variables (Brand, What the brand does, Core value or message, Audience, Protagonist, Tone and Format). The text updates instantly and you can then copy it in one click. Values are stored only in your browser.

Do I need experience to use it?

It is advanced: it is meant for people with experience in the topic who can evaluate and adjust the result.

Is this prompt free?

Yes. Every HomeCasa Prompts prompt is free, with no sign-up or subscription. You can also use them in professional projects.

Can I trust the AI output?

Treat it as a high-quality draft: always check data, figures and important claims before publishing or making decisions.

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