Google and Meta ad copy variations with angles and policy checks

Generate Google Ads and Meta Ads copy grouped by creative angle, within character limits and with a compliance review before launch. Designed for ChatGPT, Claude, Gemini and Microsoft Copilot. It includes 6 customizable variables and you can copy it for free in one click.

Intermediate · Text · Pending editorial review

Prompt

Act as a paid media specialist (Google Ads and Meta Ads) with deep experience in direct-response copywriting and in both platforms' advertising policies.

Context:
- Product or service: {{product}}
- Target audience: {{audience}}
- Specific offer: {{offer}}
- Campaign objective: {{objective}}
- Priority platform: {{platform}}
- Industry: {{industry}}

Deliverables:
1. Five distinct creative angles (e.g., pain point, benefit, objection, proof, legitimate urgency), each with one sentence explaining the idea.
2. Google Ads (responsive search ad): 10 headlines of max 30 characters and 4 descriptions of max 90 characters, labeling the angle each one belongs to.
3. Meta Ads: for each angle, primary text (a short version up to 125 characters and a long version), a headline up to 40 characters and a recommended CTA button.
4. A table with the character count of every piece.
5. Compliance review: flag any line that could violate policy (absolute claims, "guaranteed", personal attributes like "Are you in debt?", health, finance, before/after) and suggest a safe alternative. State whether {{industry}} is a special or restricted ad category.
6. A/B test plan: which angles to test first and which metric decides the winner.

Constraints:
- Do not invent numbers, reviews, awards or testimonials. Where needed, use [FILL IN: real data].
- No fake urgency and no excessive capitals.
- If key information about the offer or audience is missing, ask me before writing.

Format: headings per platform, tables for the copy and a final list of risks.

How to use it

Fill in the variables with your real offer. Paste the headlines and descriptions straight into a Google responsive search ad and run each Meta angle as a separate ad set so you can compare results.

Usage example

Product: online Pilates classes · Audience: busy women aged 35-55 · Offer: first week free · Platform: Meta.

Sample output

Creative angles

  1. Pain point: your travel photos don't capture what you experienced.
  2. Benefit: photos worth sharing, taken with just your phone.
  3. Objection: no expensive camera or technical background needed.
  4. Proof: what students achieve ([FILL IN: real testimonial]).
  5. Legitimate urgency: the 20% discount only runs during launch.
HeadlineAngle
Smartphone Photography CourseBenefit
Travel Photos That Stand OutPain point
No Fancy Camera NeededObjection
20% Off at LaunchUrgency
Learn Online at Your PaceBenefit

Meta Ads: "Objection" angle

  • Short primary text: Your phone already takes great photos. We'll show you how to get the most out of it, no jargon.
  • Headline: Travel photography with your phone
  • CTA: Learn More

Compliance review

Risky lineIssueSafer alternative
"Guaranteed results"Absolute claim"Hands-on exercises from lesson one"
"Are your photos bad?"Personal attributes"Level up your travel photos"

Education is not a special ad category on Meta…

Key facts

Category
Marketing & SEO · Advertising
Output type
Text
Level
Intermediate
Designed for
ChatGPT, Claude, Gemini and Microsoft Copilot
Verified in
Pending editorial verification
Variables
Product or service, Target audience, Offer, Campaign objective, Priority platform and Industry
Language
English
Price
Free, no sign-up
Updated
Nov 7, 2026

Frequently asked questions

Why split the copy by angle?

So you can measure which motivation resonates most with your audience. If you mix angles in one ad, you will not know what worked.

Does the compliance review replace the platform review?

No. It is a pre-check to avoid common disapprovals, but Google and Meta update their policies often; always check the current rules for your industry.

What is this prompt for?

Generate Google Ads and Meta Ads copy grouped by creative angle, within character limits and with a compliance review before launch.

Which AI tools does it work with?

It is designed for ChatGPT, Claude, Gemini and Microsoft Copilot. We have not verified it in these tools yet, so results may vary between them.

How do I customize the prompt?

Click “Customize” and fill in the variables (Product or service, Target audience, Offer, Campaign objective, Priority platform and Industry). The text updates instantly and you can then copy it in one click. Values are stored only in your browser.

Do I need experience to use it?

It is intermediate: it helps to know the topic so you can provide good context and review the result critically.

Is this prompt free?

Yes. Every HomeCasa Prompts prompt is free, with no sign-up or subscription. You can also use them in professional projects.

Can I trust the AI output?

Treat it as a high-quality draft: always check data, figures and important claims before publishing or making decisions.

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