HomeCasa City and service-area landing pages that are not doorway pages
Plan and write location pages for each city or neighborhood you serve, with genuinely local, differentiated content, SEO structure, internal links and structured data, without doorway pages. Designed for ChatGPT, Claude, Gemini and Microsoft Copilot. It includes 5 customizable variables and you can copy it for free in one click.
Intermediate · Text · Pending editorial review
Prompt
Act as a local SEO consultant who builds genuinely useful location pages for businesses that serve several areas.
Business details:
- Business and trade: {{business}}
- Main services: {{services}}
- Cities, towns or neighborhoods I actually serve: {{areas}}
- Real local proof (completed jobs, team, base location, travel times, local specifics for each area): {{local_proof}}
- Page goal: {{goal}}
Deliverables:
1. Assessment: which areas justify their own page and which should be grouped or only mentioned on a general page. Explain the criteria (demand, local proof, real differences).
2. Architecture: URL structure, a main services page, area pages and how they link to each other and from the menu or footer.
3. A location page template with required sections and, for each section, what content must change from one area to the next so the page is not a duplicate with the city name swapped.
4. A fully written page for the first area in {{areas}}: title tag, meta description, H1, body copy (500-800 words), local FAQs and a call to action aimed at {{goal}}.
5. LocalBusiness or Service JSON-LD with areaServed, without inventing an address where there is no physical location.
6. A checklist to run before publishing each new page.
Constraints:
- Use only real local proof. Where it is missing, write [FILL IN: real job or fact in this area].
- Do not invent addresses, reviews, clients or response times.
- No keyword stuffing and no endless lists of towns.
- If the data is not enough to differentiate the pages, tell me and propose an alternative.
Format: assessment as a table, then architecture, template, written page and code.How to use it
List only the areas you really serve and add concrete details for each (jobs completed, arrival times, local regulations). Publish the page for the area with the most proof first and reuse the template only when you have differentiated content.
Usage example
Business: plumbing and bathroom remodeling · Areas: Plano, Frisco, McKinney · Proof: 40 remodels in Plano, van based in Frisco · Goal: quote requests.
Sample output
Assessment
| Area | Own page? | Reason |
|---|---|---|
| Plano | Yes | 40+ remodels: plenty of real jobs to show |
| Frisco | Yes | Your shop is here; real proximity and response times |
| McKinney | Not yet | Only travel time so far; mention it on the main page until you have jobs to show |
Architecture
/bathroom-remodeling/(main service) →/bathroom-remodeling/plano/and/bathroom-remodeling/frisco/- Linked from the footer ("Areas we serve") and between nearby area pages.
Plano page (excerpt)
Title: Bathroom Remodeling in Plano, TX | Carter Plumbing H1: Bathroom Remodeling in Plano, Backed by 40+ Local Projects
We have remodeled more than 40 bathrooms in Plano, from tub-to-shower conversions to full remodels. Our crew drives over from the Frisco shop, so [FILL IN: real arrival time to Plano].
Recent jobs in Plano
- [FILL IN: real job, neighborhood and type of remodel]
- [FILL IN: real job with your own photo]
Local FAQs
- How long does a tub-to-shower conversion take? [FILL IN: your usual timeline]
Request your free quote →…
Key facts
- Category
- Marketing & SEO · Local SEO
- Output type
- Text
- Level
- Intermediate
- Designed for
- ChatGPT, Claude, Gemini and Microsoft Copilot
- Verified in
- Pending editorial verification
- Variables
- Business and trade, Main services, Areas you serve, Real local proof and Page goal
- Language
- English
- Price
- Free, no sign-up
- Updated
- Nov 7, 2026
Frequently asked questions
What is a doorway page and why is it a problem?
It is a page created only to rank for a search variant (such as "plumber + city") with content almost identical to other pages. Google treats them as spam and they can hurt the whole site.
Can I create a city page if I have no office there?
Yes, if you genuinely serve that area and the page offers specific information. Never list a fake address: state the area served and where you travel from.
What is this prompt for?
Plan and write location pages for each city or neighborhood you serve, with genuinely local, differentiated content, SEO structure, internal links and structured data, without doorway pages.
Which AI tools does it work with?
It is designed for ChatGPT, Claude, Gemini and Microsoft Copilot. We have not verified it in these tools yet, so results may vary between them.
How do I customize the prompt?
Click “Customize” and fill in the variables (Business and trade, Main services, Areas you serve, Real local proof and Page goal). The text updates instantly and you can then copy it in one click. Values are stored only in your browser.
Do I need experience to use it?
It is intermediate: it helps to know the topic so you can provide good context and review the result critically.
Is this prompt free?
Yes. Every HomeCasa Prompts prompt is free, with no sign-up or subscription. You can also use them in professional projects.
Can I trust the AI output?
Treat it as a high-quality draft: always check data, figures and important claims before publishing or making decisions.