HomeCasa Local SEO plan and Google Business Profile optimization
Build a 90-day local SEO plan with full Google Business Profile optimization, reviews, local citations and area-specific content. Designed for ChatGPT, Claude, Gemini and Perplexity. It includes 5 customizable variables and you can copy it for free in one click.
Intermediate · Text · Pending editorial review
Prompt
Act as a local SEO consultant experienced with small businesses that have a storefront or serve customers at their location.
Business details:
- Name and activity: {{business}}
- City and service area: {{location}}
- Main services: {{services}}
- Local competitors I know of: {{competitors}}
- Current profile status: {{profile_status}}
Deliverables:
1. Quick audit: a Google Business Profile checklist (primary and secondary categories, hours, attributes, services, products, photos, Q&A, posts) noting what to review in my case.
2. A recommended primary category and 3-5 secondary ones, with reasoning.
3. A profile description of up to 750 characters, natural and free of keyword stuffing.
4. NAP consistency: which details (name, address, phone) must match exactly and which directories and sites to check.
5. Review strategy: how to ask ethically, a request message template and 3 reply templates (positive, neutral, negative).
6. Local content: 5 page or article ideas per service and neighborhood, plus 8 ideas for profile posts.
7. A 90-day calendar split by week, with tasks and owner.
8. KPIs to track (calls, direction requests, website clicks, map pack ranking) and where to find them.
Constraints:
- Do not invent reviews, ratings or ranking data. Use [FILL IN] whenever real data is missing.
- Never recommend fake or incentivized reviews or virtual addresses: they violate Google's guidelines and can get the profile suspended.
- If information is missing (for example, whether I serve customers on-site), ask me first.
Format: numbered sections, checkbox checklists and a table for the calendar.How to use it
Keep your Google Business Profile open while you work through the answer. With Perplexity you can also ask it to check which categories the competitors showing in your local map pack use.
Usage example
Business: sports physical therapy · Location: Austin, South Congress and East Austin · Services: physical therapy, dry needling, return-to-sport rehab.
Sample output
2. Recommended categories
- Primary: Dentist. It best describes general dentistry and covers the widest range of searches.
- Secondary: Dental clinic · Orthodontist (only if one is on staff) · Dental implants provider · Teeth whitening service (only if offered).
3. Profile description (draft)
At Bright Smile Dental in Denver's Capitol Hill, we take care of your oral health with general dentistry, teeth cleaning, clear aligners and implants. We explain every treatment clearly before we begin. [FILL IN: hours, languages, accessibility]. Call us or book online.
5. Review request template
Hi [name], thanks for choosing Bright Smile Dental. If you have a minute, sharing your experience on Google would really help us: [link]. Thank you!
Ask every patient the same way, with no discounts or gifts in return.
7. Calendar (first weeks)
| Week | Task | Owner |
|---|---|---|
| 1 | Review categories, hours and services | [FILL IN] |
| 2 | Upload 10 real photos of the office and team | Front desk |
| 3 | Audit NAP on website and directories | [FILL IN] |
| 4 | First post: what a cleaning includes | Dentist |
…
Key facts
- Category
- Marketing & SEO · Local SEO
- Output type
- Text
- Level
- Intermediate
- Designed for
- ChatGPT, Claude, Gemini and Perplexity
- Verified in
- Pending editorial verification
- Variables
- Name and activity, City and area, Main services, Local competitors and Profile status
- Language
- English
- Price
- Free, no sign-up
- Updated
- Nov 7, 2026
Frequently asked questions
How long does local SEO take to show results?
Profile changes can show up within a few weeks, but reviews and local content usually need two to three months of consistent work.
Can I offer a discount in exchange for a review?
No. Google prohibits incentivized reviews. Ask every customer equally and share the direct review link.
What is this prompt for?
Build a 90-day local SEO plan with full Google Business Profile optimization, reviews, local citations and area-specific content.
Which AI tools does it work with?
It is designed for ChatGPT, Claude, Gemini and Perplexity. We have not verified it in these tools yet, so results may vary between them.
How do I customize the prompt?
Click “Customize” and fill in the variables (Name and activity, City and area, Main services, Local competitors and Profile status). The text updates instantly and you can then copy it in one click. Values are stored only in your browser.
Do I need experience to use it?
It is intermediate: it helps to know the topic so you can provide good context and review the result critically.
Is this prompt free?
Yes. Every HomeCasa Prompts prompt is free, with no sign-up or subscription. You can also use them in professional projects.
Can I trust the AI output?
Treat it as a high-quality draft: always check data, figures and important claims before publishing or making decisions.